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Digital readiness and business performance of Rwandan women entrepreneurs in cross-border trade under the African Continental Free Trade Area (AfCFTA)
this study aims to examine the digital readiness of rwandan women entrepreneurs andits effect on business performance within the context of afcFta. the study employeda mixed-methods approach, including a cross-sectional survey on 94 rwandan…
Impact of website quality, product assortment, customer reviews, and perceived service quality on online loyalty: the role of perceived value as a mediator
The primary aim of this paper was to test the impact of customer reviews, website quality, perceived service quality, and product assortment on perceived value and online loyalty. This study also sought to confirm whether perceived value mediates…
Chapter 9: Can digital technologies help Africa to leapfrog its massive education gap?
AbstractA sound education system is one of the keys to personal mastery and growth and a country’s socio-economic development more broadly. Globally, Africa is the furthest behind in terms of educational achievement levels, with serious shortcomings…
Women and business: Empirical study on economic constraints, legal conditions, and social support influencing women entrepreneurs in Malaysia and Poland
AbstractObjective: The study aimed to develop and validate three factors, i.e. economic constraints, legal conditions, and social support that influence women entrepreneurs’ managerial skills.Research Design & Methods: A…