Orientation: Whilst Africa is a lucrative market with many opportunities for all types of retailers, expanding into the continent is not without its own challenges. Therefore, foreign direct investors have to make strategic decisions.
Research…
Background: Namibia is an open economy where international trade accounts for a greater
proportion of gross domestic product (GDP). Openness of the Namibian economy for the
period 2010 to 2018 has been on average 111% of GDP. The high level of…