The primary aim of this paper was to test the impact of customer reviews, website quality, perceived service quality, and product assortment on perceived value and online loyalty. This study also sought to confirm whether perceived value mediates…
AbstractA sound education system is one of the keys to personal mastery and growth and a country’s socio-economic development more broadly. Globally, Africa is the furthest behind in terms of educational achievement levels, with serious shortcomings…
AbstractDespite its rich endowments of natural resources, the Cameroonian economy remains undiversified and vulnerable to exogenous shocks as an exporter of unprocessed primary products. With the ratification of the African Continental Free Trade…
Resources for export promotion are scarce, and incorrect marketselection can be costly. In the literature, the gravity model,International Trade Center’s Export Potential Map, and decisionsupport model all estimate export potential values.…
Resources for export promotion are scarce, and incorrect market selection can be costly. In the literature, the gravity model, International Trade Center’s Export Potential Map, and decision support model all estimate export potential values.…
The Global Priorities Institute at Oxford University, inspired by the effective altruism movement, has created a research agenda to prioritize the research that has the potential to do the most good over the long term (https://…